Friday, April 1, 2016

Home Smart: A digital pioneer based in Phoenix in the sale of real estate

The company, based in Phoenix Matt Widdows construction rose from the top of the industrial auction house.

Buying a house will begin searching online these days many people. Home buyers often check houses on their phones while driving neighborhoods. Realtors can complete paperless digital sales.

But real estate is not a high-tech experience as CEO Matt Widdows Home Smart began in Phoenix, established in 2000. It was a great mobile applications for agents to search sites or at home easy to use online.

He had a medical computer science companies in the 1990s, but had a real estate license and was very interested in the industry. Widdows believes that the metropolitan real estate agents can save time in Phoenix, to make more money and sell more homes with digital help.

Home Smart launched with two agents and receptionist in a small office. made of the first things Widdows his young company creating a mobile application was for brokerage agents to search the homes of their cars to use. That was a revolutionary technology in the 2000s.

And it does not stop there.

In 2009, Home Smart one of the first brokerage firms had to go in the United States completely paperless real estate transactions.

Last year put the mediation of the "sale" Light in the first Greater Phoenix.

Who today a new branch Home Smart occurs probably see a first wide-screen TV and received a "virtual receptionist" sitting away or States in an office miles. The receptionist can unlock the doors and the official website.

Widdows currently said Home Smart for customers and agents to work on a new digital program, show them who called on their property, which they visited and check their online ads.

"I want the way we do to revolutionize sales transactions," Widdows said. "Everyone is used for online real estate, and if we make it easier for consumers and agents who love them."

He even grew during the recession

What you should know: Roads Scout

Home Smart technological innovation, lower agent fees, no commission structure have prompted rapid growth to even during the recession. Now it is the largest real estate brokerage in Arizona, with about 5726 workers. the mediation has 10,000 agents in 15 countries and agents in China Nationally.

Home Smart Widdows Innovation landed him on the list of the most prestigious real estate leader in the world. No. 29 deals in the fields of energy Swanepoel list of the most influential leaders in the real estate industry in 2016 200. This represents an increase of several on the list from 2015 onwards.

Home Smart "set up all its internal technology as a management system of digital transactions, which is an operation carried out completely paperless, which helps an excellent efficiency to achieve," according to the classification of Swaneopoel. "Home Smart For example processed over 19,000 transactions with only 30 employees."

Last year more Home Smart 1,420,000 pages of contracts for the revised paperless transactions.

"Since my wife and I work with electronic for the various phases of the process is much simpler company made," said John Shaff, a certified medical assistant with OrthoArizona who worked with Home Smart a Phoenix home with his wife Charlotte to buy last year ,

"With Smart Home work was great and very easy. The process was very good, and the staff and volunteers were always available and their reaction time was almost always immediately"

Todd Sumney, Home Smart marketing manager, said the company's goal checks all sales contracts digitally houses within 24 hours.

Home Smart technology strategy helped during the housing crisis are growing, as he called the officers who needed a more efficient and cost-effective way houses for sale. The brokerage could buy competitors, including Phoenix-based Dan Schwartz Realty in of 2008.

The assessment tool uses the house Streetscout.com data accurate property in Arizona. What your home is worth?

Sales success provides agents aboard

Bobby Lieb, one of the best real estate agent for sale in Arizona, Home Smart came in of 2010.

"If the market was strange there are five or six years, I felt it was time to make a change," he said. "I met with some local real estate companies, and they all wanted me to give 15 to 20 percent of my income for them, it's ridiculous was to me."

Lieb has 140 agents with him and formed Home Smart Elite, which now has 500 agents.

"Matt calls me every two weeks and asked me if there was anything he could do to improve the company, and he heard," says Lieb.

Widdows known agents and customers want to be heard. In 2015 136.187 calls stepped Home Smart corporate offices and brokerage said that 87 percent of these resources before they were to voicemail.

Last fall, Home Smart moved to a new location in North Scottsdale. Widdows oversaw the transformation of the old store in a cool working space with floor to ceiling windows, a large TV to remote meetings and training sessions, a fitness club with a bar and screen.

He said technology and low maintenance costs were also its strategy for the new Home Smart Office.

"Matt has to do what a great host environment for their employees," Carol said Perry, Director of Business Development for Home Smart. "He designed and built with the idea that the team will be in the office wanted. And they do."

He said Widdows done much for his team, but also expects a lot from them.

Friends, colleagues and competitors describe the Home Smart founder than "adrenaline junkie" who is constantly on the move and are always looking to move for the next competition.

"Matt saw an opening with its competitors, a cost effective platform for partner agency and introduced by medium," said John Vatistas Start formed, founder of the new Real Estate. "Ask only those who compete at this level against him."

Widdows readily admits his enthusiasm for the company, and in the next breath talks about expansion plans for Home Smart in the new Länder and the pursuit of the latest technology to help its agents, buyers and sellers.

"I behind me no reflection," he said. "You always go on."

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